Kevon Cheung is the founder of Public Lab and author of the book Find Joy in Chaos: How to Build Your Twitter Presence so Connections and Opportunities Come Find You. He is also the Creator and Head Teacher of Build in Public Mastery, a program that teaches others how to share their business journey authentically on social media.
In this episode, Kevon teaches you how to share your journey authentically on social media to naturally attract followers, clients, and opportunities.
Key takeaways:
How Building in Public (BIP) typically works
Two common mistakes in using the technique
How to build in public for services vs digital products
Kevon’s core framework for building in public
What to post, other than simple updates
How to consolidate your following and audience
How BIP content is changing, and what to post now
Key links:
Kevon’s Build in Public Essays
The Build in Public Mastery Program
Kevon’s book, Find Joy in Chaos: How to Build Your Twitter Presence so Connections and Opportunities Come Find You
Big news. This newsletter is now sponsored by… me!
Recently I’ve struck out on my own to help people generate more leads through paid ads on platforms like Facebook and Google.
If you’d like to learn more or make an inquiry, please check out my agency’s website Hungry Bear Digital.
Share Your Journey to Attract New Users: How to Build in Public | Kevon Cheung, Public Lab